Luis Maimoni(He/Him/His)

Luis Maimoni is a licensed Marriage and Family Therapist. His practice focuses on adults, as he is 100% virtual. Although he enjoys working with pediatric populations, he finds that the screen-to-screen format provides a poor format for working with younger individuals. He accepts clients as young as 13, provided the client is interested in/seeking therapy.

The focus of his work - relationships - stems from his fascination with relationships of all kinds - couples, triads, poly, kink, etc., as well as the relationship we have with ourselves. Although he is trained in many evidence based practices, he uses attachment (the science of how we relate to, and emotionally attach to others) as the basis for understanding relationships. He has taken additional trainings to address the issues that come up surrounding couples and infidelity.

Therapy with Luis is somewhat structured. He will encourage you to set specific goals, and checks in frequently regarding progress. His style is kind but direct, with various #DadJokes interspersed to bring in the humor that is sometimes needed to break through a difficult topic.

Luis graduated from the University of California, Berkeley, in 1979 with a degree in Political Science. His first career was in sales and sales management. He founded a creative services studio (design, branding, advertising) in 1987. His children were born in 1991 and 1992; they're both successful in their careers and pursuing advanced degrees. He earned his MS in Counseling, and Marriage, Child, and Family Therapy in 2013, and started practicing as a therapist at Masada Homes, a community mental health organization serving the pediatric Med-Cal population in Los Angeles County. He has been a sole practitioner since June of 2022.